What is Salesforce?

  • The world’s leading CRM system for customer management.
  • An extensive technology platform that allows you to manage the entire customer
    life cycle and all customer encounters.
  • A common tool for all the different functions from sales and marketing
    to customer service and field work.

Most common objectives for choosing Salesforce

  • Modernizing and developing business
  • Creating a 360 customer view.
  • Breaking down siloes between different functions and teams.
  • Streamlining and automizing processes.

Let’s imagine that your company has sets its sights on
boosting revenue by 10 percent.
How are you going to hit that target?

Often, the real challenge lies in breaking
down the objective to a practical level:

How do you acquire new customers?
How do you grow your current customers?
How do you align different functions such as sales and marketing?
How do you meet customer expectations?

All of these challenges can be tackled with Salesforce.

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Other topics

Boosting
sales

Developing
marketing

Expanding
Salesforce capabilities