Service Design and Salesforce

Even the best system, service, or application can’t achieve its goals if its usage remains low due to poor usability.

Using the methods of service design, we ensure that the end users, whether they are the organization’s own employees or customers, find the service easy, meaningful, and beneficial.

Have you ever come across a product or service that has taken you by surprise with its functionality?

What all the best solutions have in common is that they are born from meticulous planning. They are created for the users.

Why shouldn’t we apply the same approach to system development as well?

In service design, attention is paid not only to the technical implementation but also to usability and appearance. The goal is to make the user experience as pleasant as possible.

How can we help?

Do you want to elevate the usage rate of your Salesforce system while offering users the smoothest experience possible?

Join us in leveraging service design methods.

Service Design

Service Design is a mindset and toolkit that enables the development of services from a human and user-centric perspective, rather than just a technical implementation. As consumption increasingly moves from physical products to services, Service Design has become a method that grows more significant year by year.

Design Sprint

The goal of a Design Sprint is to tackle a business challenge on a fast track. The idea behind a Design Sprint is to collaboratively build a working prototype in a workshop setting, together with customer’s key personnel, experts, and customers.

Service Blueprint

Service Blueprint is a picture of a company’s entire service offering drawn in an easily understandable format, encompassing, for example, IT architecture and the entire customer journey. With a Service Blueprint, one can precisely outline how a company appears to the customer at different stages of the journey, as well as all the background processes, such as IT solutions.

Biggest benefits of using Service Design

Using Service Design methods has many benefits. Here are some of the most significant ones.

Saves money

In Service Design, the usability of a product, service, or application is critically evaluated early on, allowing development efforts to focus on those aspects that generate added value and have a clear demand.

Lessens risks

When development work is done with the end users and customers in mind, the likelihood of failure becomes negligible. Service Design separates the wheat from the chaff regarding development ideas and ensures that the final result is not only appealing to the designers but to others as well.

Adds value

Service Design elevates the end user onto a pedestal, aiming to create services that generate additional value for users.

Frequently asked questions

What does Service Design have to do with Salesforce and CRM systems in general?

Leveraging Salesforce ultimately boils down to human behavior. Salesforce is a service, much like Netflix or the HSL mobile app. Its utilization depends on the perceived added value end users gain from using it. Through Service Design, we ensure that Salesforce solutions generate as much added value as possible for employees, customers, and other stakeholders.

Do I need to separately purchase Service Design expertise for Salesforce projects?

We use Service Design methodologies, like Service Blueprint and Design Sprint, in all of our client projects, so there’s no need to separately acquire or purchase this expertise as an additional service. Indeed, one of our absolute strengths is the fusion of business insight, technical know-how, and user-centricity.